iCIMS, the Talent Cloud company for recruiting, today announced the acquisition of mobile video platform, Altru Labs. This acquisition further expands iCIMS’ market innovation and leadership with interactive employee-generated content that changes career sites from static to dynamic sources of engagement and interactivity. Now, iCIMS customers can showcase their brand identities with employee-created videos that improve candidate conversion, engage internal talent, and increase hiring ROI.
“I’m excited for our customers to see firsthand how Altru’s innovative storytelling technology can transform how they engage world-class talent with compelling, user-generated video content,” said Steve Lucas, CEO of iCIMS. “Together, we’re offering a robust solution that the market has never seen before during a time that it’s needed most. We’re leaning in on technology that is critical to HR transformation and modern talent acquisition, and are thrilled to deliver the next generation of digital talent engagement.”
Altru is an award-winning, mobile-first video platform that empowers employee-generated storytelling to enhance the candidate, employee, and recruitment marketing experience. Based in New York, Altru delivers a mobile-first platform that enables organizations like Target, PwC, Intuit, L’Oréal, and Box to create and nurture authentic relationships with their candidates by producing content driven by audience intent.